Tailor Chef: Crafting Culinary Concepts with Precision and Passion

Founded by Robin Bourgeron (Glion alumnus) and later joined by his fellow Glion graduate Philippe Brest, Tailor Chef is a consulting agency dedicated to shaping the future of food & beverage concepts — from strategic creation to operational excellence.

Together with Clément Bidard, Michelin-awarded chef, fifth-generation cook, and member of the Jeunes Restaurateurs d’Europe (JRE), they form a complementary trio combining strategic vision, culinary mastery, and operational expertise.

From their shared journey in the classrooms of Glion to professional experiences across the world, Robin, Philippe, and Clément built Tailor Chef around one guiding idea: a tailor-made approach to every project — where creativity, precision, and business performance go hand in hand and being able to operate anywhere in the world.

The agency supports restaurants, hotels, investors, and brands through four main areas of expertise:

• Concept Creation – from market analysis and brand storytelling to kitchen design and operational rollout.
• Menu Signature & Culinary Development – crafting original menus that balance gastronomic identity and profitability.
• Restaurant Turnaround & Optimization – implementing cost-control strategies, team training, and repositioning to boost performance.
• Event Creation & Chef Collaborations – designing high-impact culinary events, brand activations, and 4-hands dinners in partnership with an international network of over 100 chefs.

From fine dining to fast casual, from independent restaurants to hotel F&B concepts, Tailor Chef acts as both creative partner and strategic architect, transforming F&B ambitions into sustainable, memorable realities.

“Our goal is to bridge creativity and strategy — helping operators and brands express their identity through food experiences that truly make sense.”

— Robin Bourgeron & Philippe Brest, Co-Founders of Tailor Chef